Every incoming campaign reply gets classified automatically:
Incoming reply
|
|-- Out-of-office pattern check (no AI needed) --> OOO
|
|-- Hard-no pattern check ("unsubscribe",
| "stop emailing") --------------------------> NOT_INTERESTED
|
+-- AI classification --------------------------> HOT / WARM / COLD
/ NOT_INTERESTED / SPAM
| Label | Meaning | Example |
|---|---|---|
| HOT | Direct intent to meet or buy | ”Can we schedule a call this week?” |
| WARM | Interested, wants more info | ”Send me some case studies” |
| COLD | Not now, but door open | ”Not right now, maybe later” |
| NOT_INTERESTED | Explicit no | ”Not interested” / “Remove me” |
| OOO | Out-of-office auto-reply | ”I’m on vacation until…” |
| SPAM | Irrelevant / promotional | - |
Every classification comes with a confidence score:
- 0.95-1.00: crystal clear
- 0.80-0.94: clear with minor doubt
- 0.60-0.79: ambiguous, judgment call
- below 0.60: very unclear - worth a human look
Corty learns from your corrections. When you reclassify a reply, that correction is stored in your organization’s classification log. Future classifications check the log first - so Corty gets more accurate for your market every week. Subtle language distinctions (like Dutch “op dit moment geen interesse” = COLD vs. “geen interesse” = NOT_INTERESTED) are handled explicitly.